The L.A.B. Golf way toward unlocking better putting largely has been led by the idea of reducing the torque effect in a ...

The new VZN.1i combines lie angle balance technology with a mallet shape designed to make alignment easier for golfers.

The zero-torque specialist says its latest mallet putter combines Lie Angle Balance technology with a new alignment-focused ...

FOUNDED with the mission to make putting easier and more enjoyable for golfers of all skill levels, LAB Golf has developed ...

Ever since I first tried a LAB Golf putter, I've been sold on the concept of zero torque, lie-angle balance, and all the other terms the company uses to describe its putters designed to stay square ...

But few are punished emotionally, though J.J. Spaun might be one of the few to admit how he’s truly felt about his flatstick.

It’s too bad the PGA Tour quit using its old “Anything’s possible” marketing slogan. Lucas Glover is living proof that anything is, indeed, possible. The way the 2009 U.S. Open champion resurrected ...

There is no one out there who is making putters that look like the putters L.A.B. Golf is making, and the popularity of the company’s product in spite of that is definitely something to note. L.A.B.

In this week's Tour Report, J.J. Spaun has a new L.A.B. Golf putter that's very different from the one he used to win the U.S. Open. The post J.J. Spaun benched his U.S. Open-winning putter. Here’s ...

Forbes contributors publish independent expert analyses and insights. Scott Kramer covers golf and luxury technology. Perhaps the hottest trend in golf equipment right now: Zero torque putters.