The perception of a brand can greatly impact its success or failure. To effectively manage and maintain a positive brand reputation, businesses rely on advanced tools and strategies. Among these tools ...

Facebook, Twitter, Instagram, Youtube; it’s tough to do business these days without having at least a fledgling presence on these and other social media sites. Although the purest definition of social ...

Adam Petrilli is a reputation management expert and CEO at NetReputation.com, an award-winning Online Reputation Management (ORM) firm. We work, live and do business in the age of digital connectivity ...

Your online reputation can make or break your business. Research shows that 85% of consumers trust online reviews as much as personal recommendations, and businesses with strong review profiles see up ...

I bet most of you can imagine what “data monitoring” means in today’s business world. On one hand, we have data—literally all the information you have, need, search for or store. On the other hand, we ...